Kristin Cavallari and Tyler Cameron Embrace in Wedding-Themed Video

They fueled the rumors even further when the pair were photographed kissing on set for an Uncommon James shoot in April. 

But that kiss and this “wedding” footage is all for show. That same month, Kristin revealed that she hired Tyler for the publicity, knowing fans would think they were together.

“I mean, that’s why I hired the guy, to get press,” Kristin explained on an April episode of The Bellas Podcast on SiriusXM’s Stitcher. “It worked. I was like, ‘Check that box.'”

And although Kristin confirmed at the time she and Tyler are “not dating,” the Uncommon James CEO had nothing but good things to say about her campaign co-star.

“He’s honestly the nicest human being on the planet,” Kristin said. “I mean, he is like such a love.”