Every girl deserves the freedom to dream and decide her own future, including when it comes to marriage. VOW for Girls (VOW) is the growing global movement that partners with brands, couples, and the wedding industry to end the international child marriage crisis around the world.
VOW was founded by Mabel van Oranje, an avid human rights activist, who had an “aha” moment at a wedding where a couple asked for donations in lieu of gifts, which inspired her to marry the wedding industry to the international child marriage crisis, an issue she championed.
In recognition of International Day of the Girl on Monday, October 11, 2021 VOW just launched it’s 3rd annual campaign. This year’s theme, “Stop the Clock,” is a powerful response to the statistic that every three seconds a child as young as eight years old becomes a bride.
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