Offering an inclusive bridal experience, Desert Rose Bride celebrates grand opening in St. George – St George News

Promotional image courtesy of Desert Rose Bride, St. George News

CONTRIBUTED CONTENT — Desert Rose Bride is bringing an inclusive bridal experience with exclusive bridal gowns and expert bridal styling to Southern Utah. It will be owner Laurel Herbert’s second bridal boutique in the state of Utah.

Promotional image courtesy of Desert Rose Bride, St. George News

The grand opening will take place Monday, Jan. 9, at the Desert Rose Bride boutique, located at 30 N. Temple St. in St. George, between 6-8 p.m. The ribbon-cutting will occur at 6 p.m. with food and music to follow.

Guests will be treated to an adult-size bouncy house, a complimentary taco truck and soda bar, as well as a build-your-own-bouquet experience. There will be live models for guests to be able to experience the beautiful and never-before-seen gowns that Desert Rose Bride is bringing to St. George.

“With so many brides from Southern Utah traveling hours to our Draper location, The Bride Room, we knew we needed to bring our experience, expertise and exclusive designers to one of the most beautiful and fast-growing regions of our state,” manager Jessica Bird said. “Desert Rose Bride opened its doors in October, and we’ve already had the pleasure of serving brides from all over Washington County, Cedar City, Page, Mesquite and Las Vegas. We cannot wait to meet and find the dream dress of many more brides.”

Additional information can be found at and on Instagram @desertrosebride. You can also visit the shop Monday and Tuesday by appointment only, Wednesday and Thursday from noon to 7 p.m., Friday from noon to 5 p.m. and Saturday from 9 a.m. to 5 p.m., closed Sundays.

Desert Rose Bride is preparing to be the premier bridal boutique in Southern Utah. The shop is conveniently located in the heart of downtown St. George, one block from St. George Boulevard. Its mission is to create a space that celebrates brides with their loved ones as they prepare for the most important day of their lives.

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